McGeorge of Scotland – A Parisian lookbook

"Timeless Anarchic Luxury" can be read on some of the labels of the Scottish knitwear from McGeorge of Scotland. Since 1881, the brand has been offering pieces in wool, cashmere and cotton. Icons of style have worn McGeorge knits, from Steve McQueen to Grace Kelly, all have had their Aran cable sweater or shawl collar cardigan.

In its 1990 edition, the Japanese magazine Men's Club classified McGeorge as a "Status Brand" on a par with Rolex and Louis Vuitton. This is far from being a coincidence.

 

THE RED sweater MCGEORGE is stuck between J.M. Weston and gucci

 

We love knitwear and wear a piece almost every day. It was only logical for us to collaborate with a brand of the caliber of McGeorge.

We are pleased to offer you our lookbook of knitwear from the Scottish house. The 2 following pieces are both knitted in a very comfortable Super Geelong wool for everyday wear.

Please note that Mathieu wears a size M on all pieces.

McGeorge of Scotland - True Icons Never Die

 

You've probably already seen these two famous photos of Aran sweaters. On the first one, Steve Mcqueen during the shooting of the movie The Thomas Crown Affair. On the second one, Grace Kelly in 1950, in the bay of Monaco.

What brand are they wearing ? McGeorge of Scotland! Over the past 100 years, McGeorge has made a name for itself on the world market, including some of the most famous actors and actresses in history. One example is Jean-Luc Goddard's 1960s film, Blowout, where Jean Seberg wears an oversized McGeorge sweater.


History

In 1881, James McGeorge took over Robert Scott and Sons, a small family knitting shop in Dumfries, to create his own brand. The Future Museum South-West of Scotland website states that from 1885, "McGeorge specialised in the production of gloves on knitting machines designed and developed in their own factories. Further expansion took place from 1888 when the large factories on St. Michael Street became vacant and the McGeorge company moved its operations there. By 1902, the company also had a portion of the Nithsdale factories, where 700 to 800 workers, mostly young women, were employed. McGeorge also operated a glove factory in Sanquhar and other smaller units in the countryside around Dumfries." Over the years McGeorge became the largest hosiery company in Dumfries. It produced mainly cashmere, Shetland wool and cotton sweaters. It also specializes in intersia knitwear. McGeorge works both under white label - for luxury brands such as Lanvin, Burberrys, Sulka - and under its own brand.

Pull en cachemire Sulka fabriqué par McGeorge Image tumblr.com

a cashmere sulka sweater made by McGeorge
Image tumblr.com

Pull Lanvin par McGeorge Image tumblr.com

a lanvin sweater made by McGeorge
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Motif intersia fait à la main - sous entendu hand-framed Image tumblr.com

Hand intarsia for sulka hand-framed
Image tumblr.com

Pull Burberrys par McGeorge Image tumblr.com

a Burberrys sweater made by McGeorge
Image tumblr.com

McGeorge was later acquired by the Dawson International Group, which also owned other historic Scottish brands such as Braemar, Pringle of Scotland, Todd & Duncan and Barrie Knitwear.McGeorge closed its doors in the 1990s. It was only very recently, in 2017, that Lorenzo Borre and Simone Castronvo relaunched J&D McGeorge in Hawick with the support of the Scottish Borders Council and Scottish Development International. 20 skilled jobs have been created.


PRODUCTION

Not surprisingly, McGeorge of Scotland uses mainly Cotton Machines to knit its sweaters. Straight Bar Frame machines have been retained in a number of high-end workshops because of their smooth knitting and good productivity.

Remaillage manuel Image McGeorge of Scotland

hand knitting Image McGeorge of Scotland

The Bentley-Cotton Image McGeorge of Scotland

The Bentley-Cotton
Image McGeorge of Scotland

COLLECTIONS & DISTRIBUTION

McGeorge's collections are currently not easy to find. The Rake offered a selection last winter of cashmere sweaters - from Loro Piana - and Shetland wool. Another possibility via Oconnells Clothing. Or on Yoox. Good news, the McGeorge website was launched a few months ago and is slowly being operational offering MTO.

100% Shetland wool Image oconnellsclothing.com

100% Shetland wool
Image oconnellsclothing.com

Pull motif Argyle - 100% Shetland wool Image oconnellsclothing.com

Argyle - 100% Shetland wool
Image oconnellsclothing.com

100% Shetland wool Image oconnellsclothing.com

100% Shetland wool
Image oconnellsclothing.com

100% Shetland wool Image oconnellsclothing.com

100% Shetland wool
Image oconnellsclothing.com



Shaggy Dog Turtleneck from Bosie

A Shaggy Dog Turtleneck

 

When you have an interest in how you dress, you can easily restrain yourself with rules that have been so endlessly repeated. This is how i always thought that brushed shetland sweaters could only feature a crew neck and nothing else. Another constant principle is that you should not, under any circumstance, wear light colors if your own complexion is also on the lighter side of the spectrum.

This is why, when Bosie offered that we tried a turtleck sweater, it felt transgressive when I asked for an EXTRA SHAGGY and WHITE one.

 
 
 
 

I have to say, the forbidden fruit does taste sweet. The white if warm and natural, but not ecru. If you recently repainted your apartment, it is between eggshell and Avoriaz (if you haven’t, then let’s say ivory).

The quadruple shaggy brush gives the fuzzy look we all love and matches perfectly with the indecent comfort of this sweater. With that color and texture, it feels like slipping in a cloud. This is not an exaggeration.

 
 
 
 

For a roll-neck sweater to look and feel good, the knit must be dense enough to warmly wrap around you and so that the roll-neck does not disgracefully loosen. Although beware of strangulation by a neck too tight!

This sweater offers a nice balance because I didn’t suffer from hypothermia despite a near 0°C morning under the arch of la Défense (you can see based on how red my ears are that it was quite chilly). Thanks to the wool’s density and the quadruple brushing, the neck stays in place, without risking (or enjoying…) self-asphyxiation.

 
 
 
 

Of course comfort and warmth come with a price, and you will not be able to wear this sweater under a sport coat, like you would with a fine merino. But this is not really the mood here. In the spirit of science, I did try to wear it under a roomier tweed jacket and it worked fine for a particularly cold day in an under-heated office building.

I guess there is no need to sing the praises of Bosie and the quality of their products, which have already been presented in our pages. But it goes withiout saying that I am always happy to wear clothing that was made the right way and not too far from my home!

 
 
 

COLHAY'S - The heavy-weight knitted cardigan made in Scotland

COLHAY’S

The heavy-weight knitted cardigan made in Scotland

 

October 4th, 1853, the Crimean War broke out and tore Europe apart. The Turkish, French and English belligerent forces unite against Russian expansionism. Considered as the first real "modern war" in history, it allowed the massive use of new technologies such as steamships, the telegraph, rifled guns and especially photography. The first war photographers – the ancestors of war reporters – were born from this war, thanks to Roger Fenton and James Robertson. Embarked in his photographic van, Fenton undertook a perilous journey in 1855 towards Crimea. Assisted by his cook and assistant, Marcus Sparling, they crisscrossed the battlefields in his “photographic van” acting as a mobile darkroom loaded with glass material for developing photos. If the war annihilates, it also creates new things. On the battlefield, a clothing opposition took place. James Thomas Brudenell, Lieutenant General of the British Empire and 7th Earl of Cardigan, had the idea of dressing his soldiers in a warm piece of knitwear derived from the military undergarment during the victorious assault on the battle of Balaklava on October 25, 1854. Lord Cardigan had just invented the cardigan.

James Thomas Brudenell, the 7th Earl of Cardigan, known as Lord Cardigan (1797-1868)

Of this military heritage there is not much left – except the possibility of declining it in a technical material – the cardigan is a piece so anchored in the modern stylistic habits, that it became essential in the coherence of certain outfits. That's why today's brands offer their version of the cardigan. 

We’d like for you to discover COLHAY'S version, a heavy-weight knitted cardigan made in Scotland in the purest British tradition.

Let's have a closer look.

Interview with the founder, Ronnie Chiu

To understand a brand – especially a young one like Colhay's born in 2019 – we think it is always interesting to turn to the person who founded it. That's why we asked Ronnie a few questions. His vision of clothing is precise and classic, take inspiration from his words!

 1. Was Colhay’s born out of frustration you could not find wool garments you were looking for ?

In a way, yes, but the inspiration behind Colhay’s runs deeper than that. My father worked his whole life in the fashion industry, first in menswear in the 1970s then started his own fashion jewelry and accessories business. Growing up, I would visit his workplace and remember seeing piles of fashion magazines on his big oak desk, and thousands of samples hung on walls and strewn across his showroom. As a result, from a young age, my father had a big influence on me style-wise; he was a “cool” dad and dressed immaculately; one of those fathers who always had something to say about the outfit I was wearing and either nodded approvingly or frowned disapprovingly! I remember going shopping together and he’d give me all manner of styling advice, as you’d expect of a father working in fashion. So my love and interest in clothes came from him and it is no surprise that I ended up going into menswear. Perhaps the biggest mark he left on me was his belief in investing in the highest quality clothing, taking care of it for a long time, because it’ll then take care of you. 

In particular, he held a strong belief that British made clothing is the highest quality and worth the investment, being somebody who grew up in British colonial Hong Kong. He passed on to me two made in Scotland sweaters that he bought with his first paycheck in the 1970s, in pristine condition after some 40+ years of wear and hand washing. I was so impressed by the quality that I went on a hunt to find the same quality of sweaters that my father spoke so fondly of, but struggled to find that same level of quality of which would, at the same time, designed to flatter the wearer – if the quality was there, the style was not; and vice versa. I eventually found the town in Scotland where my father’s sweaters were made all those years ago. Some of the manufacturers remain, although much smaller, are still making to the same quality as they were when they made my father’s sweaters all those years ago. In fact, one of the factory managers recognized the label on my father’s sweater right away and joked he probably helped make the sweater when he was a young guy 40 years ago!

That’s how Colhay’s was born – the idea is to combine heirloom quality (garments that last a lifetime) with an aesthetic and design that would flatter the wearer. Contemporary, yes, but it’s really about creating garments that last decades, whilst ensuring that they make the wearer look good for the modern age! As a result, I spend a lot of time designing and redesigning the smallest details – how slim the waist or ribbed hems should be, how the collar should sit on a garment. I spend a lot of time also on colours and patterns – to balance between making the wearer look stylish, whilst being elegant at the same time, so that he doesn’t attract unwanted attention!

For example, our superfine lambswool cricket sweater has a v neck trim that is deliberately cut deeper, and also made in very dark burgundy, olive, navy, cream stripes. I believe these design details flatter the wearer a lot more, makes the garment look more modern and relevant, compared to very traditional cricket sweaters with much brighter colours, and tighter, small v necks. Every one of our products in our range follows the same philosophy.

 

2. We’ve been witnessing a staggering comeback of the cardigan these past 2 years. In what way did you try to change or compose with the « elderly » image the garment has for some people?

Good question! The cardigan is a great garment – it has that nonchalant feel to it. It’s extremely comfortable and just about goes with any outfit. Given this, it is no surprise that the cardigan is a favorite style of ours as well. As I mentioned above, with any product, we want to make sure that the garment flatters the wearer, and there are some design elements that help make the piece look more modern to shake that “elderly” image. For example, with our newest cashmere painter’s shawl collar cardigan, we deepened the v shape of the shawl collar by lowering the buttoning point so that it sits just on the belly button. This exaggerates the inverted v shape from the shoulder to the waist (like a tailored jacket), and broadens the shoulders whilst slimming down the waist. The shawl collar, when folded down, also copies the “lapel roll” you get on a high quality canvassed tailored jacket:

 

The other thing we like to do is to show people how these garments can be styled as part of a contemporary outfit, for example, the shawl collar cardigan can be layered over a distressed vintage denim jacket:

 

On your second question below, I would also add that we have a whole section in our website entitled Style Journal where we have done a number of photo journals to give people tips on some great ways to style our knitwear - some of the combinations may not be so obvious but look great in our view: https://colhays.com/blogs/style-journal

3. Where do you draw your inspiration from?

We draw inspiration from a lot of historical garments, many of which were originally created out of function. Most pieces of knitwear once had a purpose that required them to be sturdy, comfortable and long-lasting all at the same time. Often when pieces are redesigned over and over, the functionality can be lost in favour of aesthetics – a lot of the time; we try to bring back that functionality, but making some design tweaks to make it more contemporary.

The merino henley shirt is a good example of this. We took the traditional shape of the original henley shirt with its longer short sleeves, fitted silhouette for a sporty look and the three-button opening on the front. However, we made cut the v neck opening deeper, in contrast to the more rounded opening of the traditional henley shirt, so as to make the overall look more modern.

 

Left: Colhay’s extra fine merino henley shirt with deep v neck

Right: traditional henley shirt with rounded collar (as worn by British rowing legend Jack Beresford)

 

We wrote an article with a few more examples that you can check out: https://colhays.com/blogs/news-and-insights/reinventing-the-classics

4. What is your go-to wool garment for Winter?

For me the superfine lambswool shawl collar cardigan is hard to beat. It is the thickest and heaviest garment in our range, weighing in around 1.2 kilograms, and yet, it is super soft against the skin, because it is made using superfine lambswool (the world’s softest lambswool, with the fibres around 18.5 microns in diameter), and washed in Scottish water for softness. Usually with knitwear, if it is chunky, it is usually rough; if it is soft, it is usually thin and flimsy. With this superfine lambswool shawl collar cardigan, you get the best of both words: chunky yet soft. I love how cosy and comfortable it is, great for wearing indoors and outdoors, and it’s so easy to style – I personally favour a double denim combination with the ecru shawl collar, like this:

 
 

Thanks Ronnie!

 

How do we wear the Colhay's cardigan?

This shawl collar cardigan is made of 100% superfine lambswool from Todd & Duncan's Lamaine, a legendary Scottish cashmere yarn spinner dating back to 1867. Unsurprisingly, the cardigan is made in Hawick, known for its luxury knitwear. It was in Hawick that the “twin-set” concept was developed in the 1930s by Otto Weisz, chief designer of Pringle.

Our ecru cardigan is thick with an extra soft hand, knitted in 6-ply and 3 gauge, it weighs 1.2 kg, a beautiful baby! 

We especially like the generous, wrap-around collar. The piece is chunky – we can't stress this enough – but not overwhelmingly so, just right. Colhay's cardigan is reassuring we would say.

 
 

The horn buttons are from Italy, two side pockets keep your hands warm, raglan sleeves complete the look. You know our love for raglan sleeves by now, this detail is especially appreciated as it allows unparalleled freedom of movement while flattering a build. A perfect layering piece, this cardigan contains a higher armhole giving the ensemble a more contemporary fit without compromising the look of its wearer.

We like feeling comfortable in our clothes but we still advise you to opt for your usual size. Here Mathieu wears a Medium size. Colhay's sizing is normal.

We like the ecru color for its brightness but Colhay's offers this cardigan in other colors as well such as gray, camel, dark brown or olive.

 
 

A historical cardigan with a contemporary reinterpretation

Why choose this shawl collar cardigan from Colhay's? Because Ronnie is an enthusiast who has truly invested time in creating a classic yet contemporary cut. But also because for a ready-to-wear piece, the details present are almost impossible to find elsewhere. Lastly, for this superfine lambswool, absolutely incredible in softness.

We are by nature quite chilly, what better than to wrap ourselves in a soft wool to spend the winter in style?

Colhay's cardigan is a must-have, an indispensable piece in a man’s wardrobe.

 
 
 

Howlin' The Kelly Green “Shaggy Bear” sweater, a Winter staple

Kelly Green sweaters from Howlin’

 
 

We had already written about the Belgian brand more than a year ago and wanted to present two other pieces from their new collection. Here is the first, the Kelly green shetland sweater, the Shaggy Bear.

 
 

A real "Kelly Green" sweater

It is while going with Mathieu to the Parisian store MERCI that we discover the consequent selection of knitwear brands proposed there. Among them, Howlin'.

What a pleasure to find this brand about which we had written on Les Indispensables! Howlin’ is not very well distributed in France, but MERCI displays an extensive selection of the brand. We discovered the Shaggy Bear line, shaggy sweaters made of Scottish Shetland wool in Scotland. The touch of these sweaters is quite incredible, soft, unctuous, spongy and non-scratching. 

We had the idea to ask Patrick and Jan - the two brothers who founded the brand - to send us a sweater from this line and a grey cardigan from the line Birth of the Cool to get a clear idea.

I will focus here on the Kelly green Shaggy Bear sweater. Mathieu is also wearing a Shaggy Bear cardigan bought recently.

 
 

A true "shaggy" Shetland sweater

For a few years now, we've been wearing Shetland sweaters from several brands to compare them to each other. This one from Howlin' really checks all the boxes. The wool is beautifully brushed giving it that shaggy feel we love so much. Also, the length of the sweater is good, where other brands - notably Jamieson's - prefer a (too) long sweater.

Upon receipt, we are smitten with the Kelly Green - our favorite shade of green - which is so bright!

 
 

The collar is perfect, tight without loosening at the slightest movement. I wear here an XS, the sweater wraps me comfortably while flattering my body - no slim fit effect! 

 
 

Finally, from a more artistic and aesthetic point of view, I particularly like the "Shaggy Bear" logo. What a genius idea to have thought of this one! Impossible not to think of the "Shaggy Dog" by J.Press but with Howlin' you will not only have the shaggy effect, an incredible color but also a reasonable price of 225 €. 

All the characteristics of the perfect Shetland sweater are gathered: hammer sleeves, a double brush for a guaranteed shaggy effect, an authentic Shetland wool and especially a soft price for an exceptional product.

An essential for this Winter.

 
 
 

Andersen Andersen

Note: At our request, Andersen Andersen agreed to send us the 3 sweaters that you will discover in this article.

andersen andersen

Andersen Andersen

The world's best sailor sweaters

 

Texte : Marcos Eliades
Photos : Thomas M.

 

“The sea does not boast of being salty" says a Creole proverb. The obvious things in life are not told but lived, one might say instead. 

As a city dweller by adoption but an islander by birth, the sea has a special place in my heart. One of my most distant childhood memories is of the beach at Polis, in my home country of Cyprus. The waters are crystal clear and the sand fine. The Sun warms up the sporadic pebbles on the beach, which stretches out over a calm bay. For guaranteed freshness in hot Summer days, my favorite outfit are swim trunks, a Sunspel piqué polo shirt and a seersucker cap. 

The beauty of the sea is that it is never the same depending on where you are. I discovered the Normandy coast more than ten years ago thanks to my best friend. Wild, majestic and appeasing coasts. A completely different scenery of my familiar Mediterranean! During these coastal walks, I discovered the pleasure of wearing Navy inspired clothing adapted to this harsher environment. 

A good sailor sweater can quickly become a comforting garment. The Danish brand Andersen Andersen is steadily sailing in this direction. 


Let’s have a closer look. 

andersen andersen
 
 

A sailor’s storY

In 2009, Catherine Lundgren-Andersen and Peter Kjær-Andersen, a real-life couple, decided to create the "best sailor sweater in the world". This ambition took root after finding a sailor's sweater in a vintage store in Denmark. The piece was marked by time, but of incomparable beauty - as vintage clothes often are. 

The couple was conquered. Catherine and Peter founded Andersen Andersen in the process and set out to (re)conquer this mythical sailor sweater that has stood the test of time. Authentic marine sweaters do not have a front or back, making them easier for sailors to put them on during nightime. The Marine sweaters are made of 100% merino wool. A thick and rough wool with a tight weave that resists abrasion and humidity. Essential characteristics that can be found in the sweaters of the Danish brand.  

The merino wool of these Danish sweaters are from Uruguay and Patagonia. The wool then travels to Northern Italy where the spinning, knitting, assembling and dyeing factories are located. The sweaters are all fully-fashioned, which means that all the knitwear pieces (front, back, sleeves, collar…) are knitted in the desired shape via decreases / increases. This process avoids wasting material and reduces the number of operations.

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Knitwear for every occasion

The beauty of Andersen Andersen lies in the plurality of the offer, especially in the weight of the sweaters. Thus, lighter pieces are mixed with thicker and heavier ones, more adapted to a harsh and humid winter. 

For this review, we have the opportunity to present three landmark sweaters from the collection. From the thinnest to the thickest. 

 
andersen andersen

SEAMAN TURTLENECK

Gauge 7
Jersey stitch
2 ply

Made in Italy
100% wool

andersen andersen

SAILOR TURTLENECK

Gauge 7
Half Cardigan stitch
4 ply

Made in Italy
100% wool

andersen andersen

NAVY TURTLENECK

Gauge 5
Full Cardigan stitch
6 ply

Made in Italy
100% wool

 
 

The first sweater is the "Seaman Turtleneck", a turtleneck knitted on a 7 gauge flat knitting machine with 2 threads extra spun merino wool for a thin and durable quality. It is knitted in a jersey point: a method often used in lightweight knitwear garments, may they be t-shirts, polos or sweaters.
If you look closely picture number 1, you’ll notice the “bartak” in the sleeves. For those of you who do amateur sewing, it references a sort of zigzag point that Andersen Andersen adds to reinforce all the assembled pieces. Pieces that are assembled with linking machines and not by a “simple” sewing machine. From a technical point of view, the sweater has all the characteristics of a high-end garment. 
It is the thinnest sweater of the selection. In a radiant yellow, the turtleneck of this model is often left unrolled because it is slightly smaller than the two others. Needless to say, yellow and its variations are not difficult to wear, especially in winter. They bring the light out of a sometimes dull outfit. Consider yellow !

 
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The second sweater is the "Sailor Turtleneck”. Knitted on a 7 gauge flat knitting machine with 4 threads extra spun merino wool. The sweater is thicker and heavier than the first one and is perfect for winter. I really like the visual aspect of Half Cardigan stitch, very “rounded”. The difference with the Full Cardigan stitch is easy to recognize: the front and back are not the same. In french, these two forms of knit fabric are said to be double stitch. They are thicker, heavier and more stable than the 1x1 rib.

Wear it for instance under a Sierra Designs down vest in a Kelly Green color, look for the article on the website. The sweater is chosen here in an ecru. At the risk of repeating oneself, white and ecru are colors that are absolutely appropriate for winter. We fully encourage them in an outfit. If you're unsure on trying on the white/ecru five-pocket pants, have a look at some of our prior articles on Crockett & Jones or Village Paris. 

andersen andersen
 

The third sweater is called the "Navy Turtleneck". In a deep navy blue, this turtleneck is knitted on a 5 gauge flat knitting machine with 6 threads extra spun merino wool. It is the thickest and heaviest of the three sweaters. It is thus perfect to wear alone under a coat, for example a Balmacaan overcoat in Harris Tweed from Beams+. All sweaters have extended sleeves with a hole at the end so you can unroll them and insert your thumb, which will protect you from the cold. In terms of style and when it's not too cold, we prefer to roll up these sleeves and keep them that way. 

 
andersen andersen

These three sweaters form a winning combination marrying both City and Sea. Sweaters adapted to cold temperatures that vary from one day to another, allow a greater heterogeneity and choice of clothing. My obsession for raglan sleeves is not satisfied by these sweaters but their overall quality is fully worth it. The tightly knitted wool leaves me no doubt in its beautiful aging and patina over the years. Eventually, the Andersen couple wanted to intrinsically capture the spirit of a vintage Navy sweater while modernizing and accompanying it with modern techniques based on a century-old know-how. 

A sweater with a Scandinavian heritage

A garment in 100% merino wool knitted in Italy and imagined by the descendants of the Vikings, what more could one ask for?

andersen andersen
 
 

Howlin'

 

Note: At our request, Howlin‘ agreed to send us the 2 sweaters that you will discover in this article.

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Howlin'

A creative knitwear brand

Text : Marcos Eliades
Photos : Thomas M.

 

Who has never smelt untreated virgin wool-made sweater ? If you've never had the opportunity to do so, do it as soon as possible. It is as if you are sniffing a whole flock of sheep: a characteristic smell. For some, unpleasant, for others not. I fall into the second category. This perfume transports me to distant Scottish lands, an almost reassuring odor. So when the two Belgian brothers Jan & Patrick Olyslager founded their sweater brand in 2008, they thumbed their nose at conventions by naming their brand Howlin', understand 'who smells bad' in Scottish slang. A real tour de force

Here are two sweaters from their beautiful collection with characteristic patterns. 


Let’s have a closer look. 

 

A story of locality

Howlin' is a Belgian brand specialized in knitwear for 40 years. It is both creative and respectful of know-how. This is finally what we like at Howlin', the association between modernity and tradition. That's why their Shetland wool sweaters are still knitted in Scotland and Ireland. The reason is simple: these two countries are the historical cradle of this type of knitwear. They have recognized know-how in this field. Why go elsewhere? 

T-shirts and sweatshirts are made in Belgium. Whenever possible the jersey is even knitted directly in the region. The tone is set: Howlin' likes to stay local and responsible. In a globalized World where everything goes so fast, the brand bets on slowness to promote quality. 

In terms of distribution, the brand is very well represented in the world. A hundred sellers! 

Two characteristic sweaters

The first sweater is a Shetland made of 100% Scottish wool. The piece is entirely knitted and finished by hand in Scotland. And like all the high-end counterparts knitted in Scotland, the sweater is seamless. In other words, there are no seams, all parts are connected together knit to knit. 

The sweater has a slightly oversized fit, ideal for wearing a shirt underneath or a thick t-shirt. It is also brushed, which gives it this wonderful shaggy look. 

The pattern is characteristic of the Shetland Islands. The story goes that it allowed sailors to be seen from afar by their companions, when they returned from a long stay at sea. Howlin' revives this heritage and offers a sweater completely adapted to the city or bucolic life. A sweater to do everything, in short. 

The biscuit color mixed with a white and brown spiked motif render the sweater both casual and striking. It wears perfectly with raw jeans. The advantage of a toned-down color piece is that it allows a wider and more extensive color combination. Do not hesitate for example to wear beautifully colored socks on your feet!
The sweater here is a size M for a desired oversize effect. 

 
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The second sweater is characteristic of an Irish cable-knit. These cable-knit sweaters have been flooding the clothing market for a few years now, to our great pleasure. No two cable-knit sweaters are alike: historically the patterns were chosen by the sailors’ wives and allowed them to have a family souvenir with them on their travels. Each design allowed for distinguishing sailors among them. 

The sweater is of a beautiful ecru color. As we said before, ecru is fantastic for Winter. It blends easily with everything and really makes it possible to illuminate an outfit by giving it style. 

The fit is generous. I should have probably opted for an S instead of an M, the thickness of the wool accentuating the oversize side - which is finally not at all unpleasant to the eye as well as to the wearer. The knit is thick and heavy, unlike the first sweater which has a spongy and light texture. 

It  has the same characteristics as its counterpart: knitted in 100% Scottish wool. The smell we were talking about in preamble is very subtly present, no doubt: this sweater is authentic. 

howlin

Authentic sweaters

These sweaters will you warm, thanks to them, you will spend a cozy Winter with style. What a beautiful brand and especially what beautiful designs! We greatly encourage you to visit the brand's eshop which offers pieces with characteristic Scottish and Irish patterns. Howlin' is a brand with flair, an authentic flair. 

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